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Madawaska Valley

Third Party Advertisers



Third Party Advertisers

Key Dates

The Municipal Elections Act, 1996 contains new provisions for third party advertising, which will take effect on April 1, 2018.

What is Third Party Advertising?

‚ÄčA third party advertisement is a message in any broadcast, print, electronic or other medium that has the purpose of promoting, supporting or opposing:

  • a candidate, or
  • a "yes" or "no" answer to a question on the ballot.

Third party advertising does not include an advertisement,

  • made by or under the direction of a candidate
  • for which no expense is incurred
  • when it is transmitted by an individual to its employees, by a corporation to its shareholders, directors, members or employees, or by a trade union to its members or employees

Third party advertising does not include issues-based advertising so groups that do public outreach can continue their issues-based advocacy work throughout the municipal election period.

Third party advertisers must register with the municipality before conducting advertising.

2018 Guide for third party advertisers – Ontario municipal council and school board elections